BRAC Bank launches dedicated client service unit
BRAC Bank has opened a dedicated Client Service Unit to facilitate international trade for its valued Corporate and Institutional customers.
Tareq Refat Ullah Khan, Acting Managing Director and CEO of BRAC Bank, formally inaugurated the Service Unit at the bank's head office in Dhaka on January 1, 2025, in the presence of senior management officials.
Equipped with the most advanced technology and powered by an expert trade services team, the unit will smoothen clients' export and import services. The client-centric service team will extend one-stop personalised services and proactive issue resolution, ensuring a delightful banking experience.
Commenting on the launch of the Service Unit, Tareq Refat Ullah Khan, said: "Our prime objective of establishing the dedicated unit is to enhance customer experience, improve efficiency, and reduce turnaround time of trade operations. This serves as a steppingstone as BRAC Bank has set a strategy to become the most preferred transactional banking partner for Corporate & Institutional conglomerates.''
Establishing a specialised facility marks another milestone in BRAC Bank's journey to empower its corporate clients with tailor-made, efficient, and technology-driven services.