eGeneration holding webinars to help businesses during pandemic

The Covid-19 global pandemic has halted economic activities, but companies need to keep their operations running for the sake of their business and the country's economy.

Economists and experts predicted the ongoing pandemic might bankrupt several companies in many sectors by the end of the current year. 

In response to this disaster, eGeneration has organised an industry-specific series of webinars titled 'Re-imagine your business: Navigating through economic challenges and emerge stronger amid Covid-19', said a press statement on Saturday. 

The first webinar of the series held on April 30 through Facebook live focusing on Bangladesh's pharmaceutical sector. 

It discussed how the country's pharmaceutical sector still needs to keep their operations running for the welfare of the country's people. 

It also focused on formulating strategies on staying productive, conducting research and creating business opportunities, ensuring uninterrupted supply chain and logistic support, and developing the domestic and international markets. 

eGeneration hired local and international experts and business leaders to this platform  for pointing out the challenges, the pharmaceuticals sector is facing now and finding possible solutions.

Shameem Ahsan, chairman of eGeneration Group said, "It is time to restart our journey and to reimagine our businesses. Our concern should not be limited to surviving through the pandemic, but we are utilising this time to promote Bangladesh as a global pharmaceutical destination and taking proper measures instantaneously."   

Sharita Millat, managing director of Veritas Pharmaceuticals Ltd said, "We are eagerly waiting for an effective drug to stop this pandemic, but for now we are leaning more towards the anti-viral medications."

"The pharmaceutical industry is facing some challenges in the short-run due to the countrywide shutdown, but we are working relentlessly so that the industry could thrive in the long run." 

Azra Salim, director of Jayson Pharmaceuticals Ltd said, "Our entire way of working has changed due to the pandemic. A pharmaceutical company's crucial task is to communicate with doctors and work closely with them. However, we are now unable to physically access doctors; therefore, we are moving our sales activities to a digital platform." 

Afif Mohamed Ali, country manager of Microsoft Bangladesh, Bhutan, Brunei and Nepal said, "Apart from working remotely, I suggest ensuring employee safety for the wellbeing of the pharmaceutical sector and have access to the data, reports and analysis on the latest situation." 

"In this regard, we can take help from crisis communication apps of Microsoft.  I also suggest building operational utility with remote assistance for engineering and front-line employees," he added.