Concord Entertainment Co Ltd and US-Bangla Airlines signs MOU
Entertainment Industry giant Concord Entertainment Co. Ltd., Bangladesh, and leading Airline Service provider US-Bangla Airlines recently reached a yearlong strategic cooperation agreement to further enhance tourists' experiences in the parks and properties.
Under the agreement, Concord Entertainment Co. Ltd. will provide a range of discount facilities and arrange special promotional activities for US Bangla Airlines customers in their theme parks and hotels. US Bangla Airlines customers will get a certain percentage (%) discount at Concord Entertainment Co. Ltd.'s parks and resorts around the year by showing their boarding passes at theme parks and resort ticket counters. Concord Entertainment Co. Ltd. will also launch some other customer engagement promotional campaigns for both companies' customers occasionally.
Concord Entertainment Co. Ltd. operates two theme/amusement parks, the Fantasy Kingdom and Foy's Lake; two water parks, Water Kingdom and Sea World; two resorts, Resort Atlantis and Foy's Lake Resort; one go-kart track, Xtreme Racing, and one adventure park, Foy's Lake Basecamp. It has seen more than 2.5 million visitors to its parks every year.
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The collaboration will promote the integration of the amusement/theme park industry & aviation industry and reinforce both companies' commitment to growing in Bangladesh, reflecting their long-term dedication to the Bangladesh market, the two sides said.
In the signing ceremony, Mr Anup Kumar Sarker, Chief Marketing Officer, Concord Group & Md. Shafiqul Islam, Head of Marketing and Sales, US-Bangla Airlines, signed the agreement on behalf of their companies. Other officials present in the signing ceremony from both companies are Mr Uzzal Kumer Basak, Deputy General Manager, Marketing and Md. Jamal Hossain, Sr. Manager-Marketing of Concord Entertainment Co. Ltd. and Mr Nur Samin Yasar Shoupal, Coordinator of US-Bangla Airlines.
