TECNO unveils groundbreaking AI imaging technology
Innovative technology brand TECNO has been breaking boundaries to add value to tech-savvy people's lives. In its continuation, TECNO has revealed its three latest innovative breakthroughs: an all-new imaging matrix and two advanced imaging technologies—EVS Dynamic Shot technology and Tap Any Zoom Dual Prism Telephoto—at the recently held annual Future Lens 2024 event in China.
The innovative Image Matrix (TIM) is a new AI imaging "brain" that restructures and optimises power to enhance imaging processes, power new and optimised imaging functions and create more exceptional images. Meanwhile, EVS Dynamic Shot technology perfectly captures subjects in motion, and Tap Any Zoom Dual Prism Telephoto enables more stable long-range shooting.
Huang Xiao Han, Director of TECNO's Image R and D Centre, said about these innovations, "At this year's event, we are showcasing technologies that reimagine the way we shoot with our smartphones. Guided by our new AI Vision strategy, TECNO is offering new ideas about how we can leverage new AI technologies alongside our advanced imaging technologies to deliver even better imaging experiences for our users."
TECNO Image Matrix is based on the four stages of image creation: the Hardware Foundation Layer, the De-construction Layer, the Engine Re-construction Layer, and TAPS (TECNO Algorithm Process Stack). These stages combine to deliver an unparalleled AI-powered imaging experience for users.
Meanwhile, EVS Dynamic Snapshot helps users capture photos without hassle, even when the subject moves. It tackles the difficulties faced when photographing moving subjects. Whether capturing a majestic bird in flight or high-speed motorsports action, this next-generation tailor-made technology allows users to take crystal-clear dynamic snapshots.
On the other hand, Tap Any Zoom Dual Prism Telephoto addresses the three major challenges of telephoto shooting: focusing difficulties, frequent blurring, and non-existent room for re-framing. With this technology, users can capture incredible telephoto shots utilising a dual prism design with lens-shift optical image stabilisation and intelligent AI algorithms.
Driven by a commitment to pushing boundaries to attain imaging excellence, TECNO is making considerable investments in innovation. In line with its "Stop At Nothing" brand philosophy, TECNO aims to provide consumers with more powerful and creative solutions by leveraging technology and AI capabilities.